(TOP) WHITE TRUFFLE OVERNIGHT MASK
This global campaign follows a truffle hunter through Alba, Italy, where this precious ingredient is sourced using an ancient hunting method. Rich visuals show how science is used to extract the white truffle’s powerful compounds, and the process that turns it into an ultra luxurious leave-on mask treatment.

(BOTTOM) SUPER LOTUS
North America campaign celebrating the reformulation of a fan-favorite face cream through a documentary-style journey to the farm where the hero ingredient is cultivated. It offers customers a transparent look at how and where the lotus is sourced, and introduces the farmers who care for these incredible plants and ensure a sustainable harvest. We also meet the scientists who extract the lotus’s powerful active ingredients on site, yielding a more effective formula.

Directed by Ben Nabors
Photography by Christopher Baker
Creative Direction in collaboration with Daphne Ascoli and Azita Panahpour

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